Effective Date: 27 January 2026
Last Updated: 27 January 2026

This Cookie Policy explains how deweleu.com (“we”, “us”, or “our”) uses cookies and similar technologies on our website: https://deweleu.com

This policy applies to users located in the European Union (EU), the United States (US), and other regions where we operate.

We comply with:

• EU General Data Protection Regulation (GDPR)
• ePrivacy Directive
• German Telecommunications and Digital Services Data Protection Act (TTDSG)
• California Consumer Privacy Act (CCPA), as amended by the CPRA

1. What Are Cookies?

Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website.

We also use similar technologies such as:

• Pixels
• Tracking tags
• Scripts
• Local storage

For simplicity, all these technologies are referred to as “cookies” in this Policy.

2. Legal Basis for Using Cookies

2.1 Users Located in the European Union (EU)

a. Essential Cookies

• These cookies are strictly necessary for website operation.

b. Legal basis:

• Section 25(2)(2) TTDSG
• Article 6(1)(f) GDPR (legitimate interest)

c. Non-Essential Cookies (Consent Required)

Analytics, marketing, and personalization cookies are only set after you provide explicit consent.

Legal basis:

• Section 25(1) TTDSG
• Article 6(1)(a) GDPR (consent)

You may withdraw your consent at any time.

2.2 Users Located in the United States

Under U.S. privacy laws, including the California Consumer Privacy Act (CCPA/CPRA):

• Certain cookies may be considered a “sale” or “sharing” of personal information.
• You have the right to opt out of such processing where applicable.

We do not sell personal information for monetary compensation.
However, certain marketing and analytics cookies may be considered “sharing” under California law.

You may exercise your right to opt out via:

• The “Do Not Sell or Share My Personal Information” link (if displayed)
• Our cookie consent tool

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies enable core website functions such as:

• Page navigation
• Shopping cart and checkout
• Payment processing
• Fraud prevention
• Security
• Consent management

Without these cookies, the website cannot function properly.

3.2 Performance & Analytics Cookies

These cookies help us understand how visitors use our website by collecting data such as:

• Pages visited
• Time spent on the website
• Traffic sources
• Device and browser type

Example provider:

• Google Analytics (with IP anonymization enabled where required)

These cookies require consent in the EU and may be opted out of in certain U.S. states.

3.3 Functional Cookies

These cookies remember user preferences such as:

• Language
• Region
• Saved settings

They enhance user experience but are not strictly necessary.

3.4 Marketing & Targeting Cookies

These cookies are used to:

• Show personalized advertisements
• Measure advertising effectiveness
• Enable remarketing across platforms

Example providers:

• Google Ads
• Meta (Facebook / Instagram)
• Klaviyo
  

These cookies may track activity across websites and devices.

For California residents, this may constitute “sharing” of personal information for cross-context behavioral advertising.

4. Third-Party Cookies & International Data Transfers

Some cookies are placed by third-party providers.

Personal data may be transferred outside the EU/EEA, including to:

• United States
• Canada

Where required, such transfers are safeguarded through:

• EU Standard Contractual Clauses (SCCs)
• Additional technical and organizational measures

5. Cookie Consent & Opt-Out Management

We use a consent management platform (CMP) compliant with:

• IAB TCF v2.2
• Google Consent Mode

When you first visit our website:

• Non-essential cookies are blocked by default for EU users
• You can accept, reject, or customize cookie preferences
• You can withdraw consent at any time

For U.S. users:

• You may opt out of marketing/targeting cookies
• You may exercise “Do Not Sell or Share” rights where applicable

You can update your preferences anytime via the “Cookie Settings” link in the website footer.

6. Cookie Retention Period

Cookies may be:

• Session cookies (deleted when browser closes)
• Persistent cookies (stored until expiration or manual deletion)

The exact storage duration is displayed in our consent tool.

7. Browser Controls

You can also control cookies through your browser settings by:

• Blocking cookies
• Deleting cookies
• Receiving notifications when cookies are set

Disabling cookies may affect website functionality.

More information:
https://www.allaboutcookies.org

8. Relationship to the Privacy Policy

This Cookie Policy should be read together with our Privacy Policy, which explains:

• How personal data is processed
• Your GDPR rights (EU users)
• Your CCPA/CPRA rights (California residents)

9. Updates

• We may update this Cookie Policy to reflect legal or operational changes.
  
• The revised version will be published with an updated effective date.

10. Contact Information

Email: amigo@deweleu.com